is inaccurate, inconvenient,
expensive & intrusive
Lab tests, questionnaire,
Accurately and efficiently predict mortality risk and health scores in the group and individual insurance sectors using minimal, activity-based population data… independently validated by 2 of the top 5 global reinsurers (MunichRE & SCOR)
Activity is 10x more predictive of mortality than smoking
Activity-based underwriting is fast, inexpensive and 20%
more accurate than traditional means
… and their insurers don’t have a clue who’s active and who’s not.
Activity behavior change technology that provides guidance for those working to improve their health, weight and fitness; guidance that is as personalized as one receives from a personal coach or clinician but with the continuous feedback one can receive from an activity tracker. ARDA classifies and authenticates activity data, enabling engagement that enables dynamic underwriting and incentive-based rewards.
Personalized and contextualized activity coaching methodology that over a 5-year period of time has resulted in:
5% reduction in BMI and total cholesterol
11% reduction in resting heart rate
22% increase in aerobic fitness
97% of participants saying they enjoyed the experience